Puma Taps Jay-Z For Major Role With The Company

Puma Taps Jay-Z For Major Role With The Company

Puma Taps Jay-Z For Major Role With The Company

The JAY-Z-owned Roc Nation Sports, has a recent history of dealing with Puma.

Jay is no stranger to the basketball or the world of shoe apparel. They've also signed Walt Clyde Frazier to a lifetime contract during a special event at the PUMA Hoops HQ in Brooklyn, NY.

In American sports, Puma has a small handful of big names in the National Football League, including New England Patriots receiver Julian Edelman and Houston Texans linebacker Jadeveon Clowney. Additionally, the company announced that No. 1 projected National Basketball Association draft pick Deandre Ayton has signed a four-year, multimillion-dollar footwear and apparel endorsement deal with Puma.

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In a statement, a Puma spokesperson told ESPN Monday afternoon that Jay-Z's title would be president but later clarified his title.

With Jay-Z leading the way, Puma is expected to be aggressive in looking to sign even more upcoming rookies in the 2018 National Basketball Association draft, along with several established National Basketball Association players who will have current endorsement deals expiring in October.

Since then, Puma has collaborated with a range of A-listers, including Kylie Jenner, Selena Gomez, The Weeknd and Cara Delevingne, as well as the rappers Big Sean, Nipsey Hussle and Yo Gotti. They've been great partners to us for several years.

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The news comes at a busy time for Jay-Z, who is now in the middle of his "On The Run II" tour with his superstar wife Beyonce.

"What's important to him on a day like today is that it's clear we're making a serious push with players like Bagley and Ayton and Smith", Petrick added. Vince Carter was the last National Basketball Association player Puma endorsed in 1998.

Fresh off the release of his joint album with Beyonce, JAY-Z is back in the news.

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